PRICING
SEO pricing for doctors, starting at $1,899/month
Clear monthly retainers for SEO, AEO, and GEO, no long lock-in on the entry tier. Website builds, ad spend, and branding are quoted separately below.
Worth the investment: visitors who arrive after an AI recommendation convert at roughly 4.4× the rate of standard organic traffic, and nearly half of all healthcare searches on Google now show an AI Overview before any traditional result.
Market rates shown throughout this page are drawn from published 2026 healthcare marketing agency pricing guides for single-location and multi-location practices. Individual agency quotes vary by scope, specialty, and market.
All-in-one starter
For a single-location practice testing AI visibility
Market price: $2,500/month
$1,899
per month
- GMB setup & monthly optimization
- Local SEO (homepage + 4 pages)
- Medical schema markup
- Core AEO + GEO/LLM basics
- 3 content posts / month
- Basic reputation monitoring
- Monthly report
MOST CHOSEN
SAVE 30%Growth
For an established practice ready to compete
Market price: $5,000/month
$3,499
per month
- Everything in Starter
- Full SEO + AEO + GEO across the site
- Ongoing link building & citations
- Content calendar, physician-authored
- Review & reputation management
- Monthly AI citation testing (ChatGPT, Perplexity, Gemini)
- Monthly strategy call
Premium
Multi-location groups & competitive specialties
Market price: $8,500/month
$5,999
per month
- Everything in Growth
- Multi-location optimization
- Dedicated content & SEO team
- Full technical + LLM SEO audits
- Paid ads management add-on available
- Weekly strategy check-ins
- Priority WhatsApp support
Specialist healthcare agencies typically charge $2,500 to $9,000 a month for a single-location practice, and $10,000 or more for multi-location groups. Our equivalent tiers run $1,899 to $5,999, roughly 24–30% under those rates.
How much does SEO cost for a doctor's website?
There isn't one number that fits every practice, and any agency that quotes you a flat rate before seeing your site is guessing. What actually drives the number is competition, not ambition, a solo dermatologist in a small town and a cosmetic surgery group in Los Angeles are paying for entirely different fights.
Our own pricing runs $1,899 to $5,999 a month across three tiers, plus one-time work like a website rebuild that's quoted separately once we know what's actually needed. That sits roughly a quarter to a third below the published rates of agencies doing dedicated medical SEO, since we're not layering in the overhead of a general marketing agency that treats healthcare as one vertical among many.
What you shouldn't pay for: a generic package built for restaurants and dentists alike, with "medical" swapped into the copy. Compliance work, physician-authored content, and schema built for MedicalClinic and Physician entities take real time, and a price that doesn't account for that usually means the work doesn't either.
For a fuller breakdown of what drives medical SEO pricing and how to sanity-check a quote you've received, see our detailed pricing guide.
ONE-TIME PROJECT
Website & app development packages
Typical agency pricing for medical websites runs $4,000–$8,000 for a basic site and $25,000+ for a full custom build. Ours runs meaningfully under that, since we're not layering in the overhead of a general web agency treating healthcare as one vertical among many.
Starter site
Single-location practice, informational + booking
$3,200–5,500
one-time
- 5–8 pages, mobile-first build
- Booking/contact form, HIPAA-aware
- Core Web Vitals & technical SEO ready
- Medical schema markup included
- 4–6 week typical timeline
MOST CHOSEN
Growth site
Established practice ready to convert more visitors
$6,500–14,000
one-time
- Up to 20 pages, specialty & provider pages
- Booking system + basic patient portal
- CMS your team can update yourselves
- Full SEO-optimized content structure
- GMB integration & review-widget ready
Enterprise build
Multi-location groups & complex integrations
$18,000–35,000
one-time
- Individual, distinct location pages
- Telemedicine & advanced patient portal
- EHR-adjacent integrations where needed
- ADA/WCAG 2.1 AA accessibility build
- Dedicated project lead throughout
QUOTED SEPARATELY
Other one-time and add-on projects
These sit alongside a monthly retainer, or can be scoped as standalone projects.
Paid ad management
Market rate is $750–$1,500/month to manage a single-location account. Ours runs $550–$1,100/month, plus ad spend of typically $1,000–$2,500/month paid directly to the platform, more for competitive metros.
Branding & visual identity
$1,500–$2,200 for a logo refresh against a market rate of $2,000–$3,000, and $4,500–$6,000 for a full brand identity system where agencies typically charge $6,000–$8,000. Scoped individually based on current assets.
Ongoing site maintenance
$300–$525/month for hosting, security updates, and minor content changes after launch, against a market rate of $400–$700. Optional if you'd rather handle this in-house.
What actually affects your price
Specialty competitiveness matters more than practice size. A single-location cosmetic surgery practice in a major metro often needs a higher tier than a larger pediatric practice in a smaller market, simply because the local competition and advertising rules are more demanding.
Country also shapes cost, not because our rates differ by market, but because some countries require more compliance-specific content work upfront. A practice in Australia navigating AHPRA's testimonial restrictions, for instance, often needs more structural content work in month one than a practice in a less restrictive market. See our country pages for specifics.
Number of locations is the most straightforward factor, each additional location adds local SEO and GMB scope, which is why our Premium tier is built around multi-location groups specifically.
FAQ
Pricing questions
Q.How much does SEO cost for a doctor's website?
Published rates from specialist healthcare agencies run about $2,500 to $9,000 a month for a single-location practice, and $10,000 or more for multi-location groups. Our equivalent tiers are $1,899 to $5,999. A one-time website build, if you need one, is quoted separately once we've seen what's actually there to work with.
Q.Is there a minimum contract length?
The starter package has no long lock-in. Growth and Premium packages typically run on a 3 to 6 month minimum, since SEO and AEO/GEO work compounds and needs that runway to show its full effect.
Q.What's not included in the monthly retainer?
Website builds, paid ad spend (the ad platform charges this directly, separate from our management fee), and branding projects are quoted and billed separately from the monthly retainer.
Q.Can we start with one service and add more later?
Yes, most clients start with GMB and local SEO, then layer in AEO, GEO, content, or paid ads once the foundation is working.
Q.Do prices vary by country?
Our rates are consistent across markets. What varies is how much upfront compliance-specific work a market needs, see our country pages for details on specific regulatory considerations.
Q.What happens if we outgrow the Starter package?
Most practices upgrade to Growth within the first three to six months as early results create demand for more services. There's no penalty for upgrading mid-contract, and we'll flag when it's time rather than waiting for you to ask.
Q.Is the free audit really free, with no obligation?
Yes. The free audit is a genuine assessment of where your practice stands today, not a sales call disguised as one, and there's no expectation to sign up afterward.
FREE AUDIT
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